You built it.
Now let's make it grow.
Lifecycle marketing, content systems, email sequences, SEO, and AEO — built and running under your brand. We find the leaks and build the engine.
No pitch. A 30-minute scope call to see if it's a fit.
What is AEO?
SEO gets you found.
AEO gets you cited.
Answer Engine Optimization is the practice of structuring your content so AI tools — ChatGPT, Claude, Perplexity, Google AI Overviews — cite your brand when someone asks a question in your space.
Most companies haven't started. That's the opportunity. The brands that build AEO-optimized content now will own AI-driven discovery in their category for years.
What AEO looks like in practice:
Early-mover advantage: most of your competitors haven't heard of AEO yet. The companies building it now will be extremely hard to displace later.
What we build
Every engagement is scoped to what you actually need.
Funnel Audit & Offer Positioning
We map your current funnel, find where people drop off, and re-position your offer so it lands with the people most likely to buy. Most teams skip this — and it explains why their campaigns stall.
Email Sequences & Lifecycle Flows
Welcome sequences, nurture flows, re-engagement campaigns, and retention emails — built in your voice, mapped to your customer journey. Your list is an asset. We make it work.
SEO + AEO Content Strategy
SEO gets you found on Google. AEO (Answer Engine Optimization) gets you cited by AI — when someone asks ChatGPT or Perplexity a question in your space, your content is the answer. We build both.
Content System & Social Strategy
A repeatable system for content that builds authority and drives traffic — not random posts. Includes platform strategy, content calendar, and templates your team can execute without us.
Lead Magnet & Top-of-Funnel Build
A high-value free offer (audit, template, guide, tool) that captures leads and warms them before they ever talk to you. Paired with a landing page and automated follow-up sequence.
CRM Workflows & Automation
Connect your marketing to your sales process. Lead scoring, lifecycle tagging, handoff triggers, and automation that keeps deals moving without manual chasing.
How it works
Audit → Strategy → Build → Hand off.
Audit
We map your current funnel, channels, and gaps. You get a plain-English assessment of where the money is leaking.
Strategy
We scope the sprint: what we'll build, what we won't, what success looks like, and when it ships.
Build
4–8 weeks of execution. Weekly updates. You're in the loop without being in the weeds.
Hand off
Everything documented. Your team can run it. We stay available for questions.
Common questions.
Ready to build the engine?
Drop your email. We'll schedule a 30-minute scope call and tell you exactly what we'd build and why.
Or explore the full agency offering at waymaker.cx/agency-services